What’s the best way to share your stories online

As children, all we wanted was to grow up. Everything seemed so much fun. You can drive a car, sleep as late as you want, play on the computer for as many hours you felt the need and eat a pile of candy with no repercussions.

Becoming an adult, for the most part, starts gradually.

First, you start preparing meals for yourself, doing your own laundry, cleaning your room because you decide it’s too messy, not because your mom yelled at you again, the small stuff. Then comes moving on your own and paying rent and bills.

Soon enough you notice that eating as much candy you want takes a toll on your body and staying up all night playing video games doesn’t work if you have to be at the office by 9.

I got pretty bummed out when I first become aware that adult life is not all rainbows after all: “Is this what life should be? Is this how my parents live every day? I want to be a kid again!”

Be careful what you wish for, it might just come true.

In the end, most of us adapt to this change and eventually accept that we can’t do everything we want in life all the time, every time.

That doesn’t mean that we still can’t do more of the things we like.

Your passions and hobbies can still be a part of your day to day life, making it even more fun than expected. Maybe not the same type of fun you sought as a kid, but the fun that fulfills you as an adult because now you have a different approach on what rewarding is all about.

You’re living in the digital world and exploring your passions is easier than it ever was. If you want to learn more about how to play the guitar, there are countless YouTube videos that you can watch whenever you feel like it.

Heck, if you want to combine outdoor activity with the satisfaction of a well-pressed shirt, you can go for Extreme Ironing (it’s a real thing).

The sky’s the limit. Literally.

And for some of you, adult life could be about inspiring others.

Maybe you want to share your eating habits or your fashion sense. Whatever the case, there are many ways you can showcase your talents in the digital realm.

And this is what this article is all about. Showing you all the ways you can channel and showcase your creativity in the digital world and help you make the best out of the adult life we all craved so deeply.

Expressing yourself through writing

It’s never been easier to tell your story through writing (here are some useful tips). But finding where and how exactly you can start doing it is a bit more complicated. Don’t worry, that’s why I’m here for.

Let’s dive into the best places to go if you want to write:

Writing on Facebook

The easiest way to write content is to post an update, just like any other. You can see it as a place to practice and get feedback from your friends.

If you want to go a bit fancier, you can post Facebook Notes to give your thoughts a blog-like feel. To do that you can go to https://www.facebook.com/YOUR-USERNAME/notes (replace with your own username) and click “Add Note”.

From there you can add header picture, title and write the text. You can also insert images and embedded content (like Youtube videos, Soundcloud audio, etc). Just like a usual blog.

The benefits of choosing Facebook is that you already have a potential audience since a lot of people are already there, so why not make the most of it?

Using LinkedIn

This is also a great way, especially if you want to write about business related topics. You can treat it just like a normal blog and all you have to do is click on “Write an article”. That simple.

Bill Gates writes constantly on LinkedIn and has an audience of over 17 mil followers. No one says your biggest passion can’t also be something you do at work, not to mention the fact that people who work in the same field as you are always looking for knowledge and inspiration. I know I do.

Creating your own Blog

As you might have noticed, all the Social Media Channels who are trying to get people into writing, are creating a blog-like feel.

So why not bypass the system altogether and create a blog from the start?

Here’s why blogging is the best:

#1 — No constraints

Having a blog allows you to post different types of content, alternate between images, videos, text, color variations, you name it, with no hustle, giving your story a one-of-a-kind look.

This way, people can truly understand your personality and you can tell your story in a way that represents you.

Steve Chapman, maker of canscorpionssmoke.com, TEDx speaker and customer of ours says:

“The blog was my way of writ­ing stuff and see­ing what peo­ple thought of it and it evolved from there. As I look back at some of the ear­ly posts it seems like a dif­fer­ent per­son has writ­ten them. This is great as it shows me that the blog has been a very impor­tant and help­ful way of hon­ing my writ­ing and influ­enc­ing what I am inter­est­ed in.” (source)

#2 — Community building

With your own place where you can freely express, you can attract like-minded people around you, becoming their source of inspiration.

Besides, your audience will help you improve your work, by providing feedback and reactions to what you write, offering you a deeper understanding of what works or not.

Daniel, our customer who runs the food blog dicedandspiced.com says:

I think we real­ly do know our audi­ence, in no small part because they’re very like us. Like us, they are peo­ple of dif­fer­ing lev­els of expe­ri­ence in the kitchen. Some of them (like us) want to know how to sub­sti­tute meat or ani­mal prod­ucts in their favourite dish­es. Some of them (like us) are par­ents who want to find new ways of get­ting their kids to eat their veg­gies.” (read his story)

#3 — Getting Authority

Having a great following is a big validation that you are doing things right and that others believe in your work. Your blog can act like a resume on nitrous.

Soon enough you’ll see doors open, collaboration opportunities and recognition in the niche you are active. It might just become your only source of income. For most, that’s the dream.

Ana, a professional blogger and owner of thesheapproach.com shares hers two cents on this one:

”I guess I start­ed putting a price on my strate­gies (while still deliv­er­ing free con­tent in the same time) when I real­ized that what I’ve learned and expe­ri­enced with grow­ing my own blog was not com­mon knowl­edge, but valu­able infor­ma­tion that was (and is) worth pay­ing for.” (read the interview)

#4 — Total control

Social media channels are known for changing the way you can do things, by limiting your organic reach or removing features. Having total control over your content is essential and a blog can give you that.

How can you actually start a new blog?

Google-ing “How to start a new blog” gets you about 1 billion results. Not even kidding. But to summarize it, you need to:

#1 Figure out why you want to write, the topics you want to tackle, and what are your goals.

Are you passionate about fashion and what to share your insights? Do you like to cook and want to get your recipes out in the world? Or maybe you like building things on your own and getting your hand glued together while doing it (or is it just me?).

People need to come to your blog knowing what to expect.

At the same time, you need to set your priorities straight regarding the outcomes of blogging. If you want to make money of it, you need to consider brand deals, ambassadorship programs or displaying ads on your website.

You can’t expect to make a living out of writing if you’re not making the necessary steps towards that goal.

#2 — Select a blogging platform, a domain name and hosting (where you store your new blog).

One of the main things to keep in mind when choosing a blogging platform is who has control over what I’m sharing.

What does this mean?

If you want to be in total control over your content and express yourself however you want, you need a blogging platform that doesn’t have many constraints.

Medium, for example, is easy to use and set-up (you can sign-up with Facebook or Twitter), allowing you to start writing in a matter of minutes.

The downside is that, in some ways, it falls into the same category as social media platforms. You have a limited number of options when it comes to displaying your content and if they decide to remove a feature, you won’t be able to fight back. Not to mention that your plunging into an ocean of content writers, and standing out will be a challenge.

On the other hand, if ownership, flexibility and community support is top priority, WordPress is the way to go. No wonder 30% of the world’s websites are on WordPress and that 50% of US users prefer it over other content management systems.

Start with a Free WordPress theme if you’re not ready to invest and build your website step by step.

#3 Select a theme designed for your blog that speaks to your personality and style.

This step is only available if you go for blogging platforms that allow this level of customization (such as WordPress).

The important takeaways are that you need to select a theme:

  • designed for your niche
  • that offers enough flexibility and adapts to your growth as a blogger
  • that aligns with your ultimate goals: if making money is the dream, you need a theme that can natively support ads or that can easily allow you to run a branded hoodies shop. Whatever floats your boat.

👋 Conclusion

No matter what you want to share with the world, the best thing is to start doing it.

As Daniel, one of our beloved customers puts it, your first post “doesn’t need to be all things to all peo­ple, and after over­com­ing the hur­dle of mak­ing the first post, it will be a lot eas­i­er to make the sec­ond, and third, and so on.”

Think about how you want to show yourself to the world, be it through writing, photography or video, and just start making. Once you’re out there the wheels start turning.


Marketing Aficionado @ Pixelgrade. Ear­ly adopter of almost any­thing, data dri­ven and seek­er for smarter alter­na­tives.